Insights

Research, Analysis & Thought Leadership

Data-driven insights from the intersection of AI, evaluation methodology, and the startup ecosystem. Research that matters for founders, mentors, and investors.

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Featured

Featured Research

Our most impactful analysis and investigations into what makes startups succeed or fail.

Research Paper

Why 73% of Startups Fail Before Product-Market Fit: A Multi-Framework Analysis

We analyzed 15,000+ evaluations to understand the most common validation failures that kill startups before they find traction. Our research reveals that 68% of failed startups had addressable blind spots that structured evaluation would have surfaced. We break down the 5 most common failure patterns and show how framework-based analysis reduces early-stage mortality by up to 40%.

12 min read·January 2026
Industry Report

The AI Evaluation Revolution in Venture Capital: 2026 State of the Market

How multi-model AI is transforming deal screening, due diligence, and portfolio intelligence for institutional investors. We surveyed 200+ VCs and found that firms using structured AI evaluation tools report 3x faster deal screening, 25% better deal quality, and significantly reduced cognitive bias in investment committees. This report maps the emerging landscape and identifies the key capabilities that differentiate leaders.

15 min read·February 2026
All Insights

Research & Analysis Library

Deep dives into evaluation methodology, market dynamics, and the tools shaping the venture ecosystem.

Guide10 min read

Framework Selection: Matching Methodology to Startup Stage

A practical guide to choosing the right evaluation frameworks based on startup stage (pre-idea, pre-revenue, growth), industry vertical, and strategic objectives. Includes decision matrix and case examples.

Research8 min read

Building Investor Confidence Through Structured Validation

Data showing how founders with structured evaluation reports raise 3x more efficiently than those without. Analysis of 2,000 fundraising outcomes correlated with evaluation scores.

Methodology7 min read

The Blue Ocean vs. Red Ocean Scoring Methodology

How VentureMerit differentiates between competitive and uncontested market opportunities. A deep dive into our dual-analysis approach and how it changes strategic recommendations.

Industry9 min read

Mentor Impact Measurement: From Anecdotal to Data-Driven

How accelerator programs are quantifying mentorship impact using evaluation intelligence platforms. Case studies from 5 accelerators with measurable outcome improvements.

Methodology11 min read

Unit Economics Analysis: The Framework That Predicts Scale

Deep dive into how our unit economics framework evaluates CAC, LTV, payback periods, and margin structures. Includes benchmarks across 12 industry verticals.

Research6 min read

Cognitive Bias in Investment Decisions: How AI Helps

Research on 15 documented cognitive biases that affect venture investment decisions and how multi-model AI evaluation reduces their impact on deal screening.

Guide7 min read

TAM/SAM/SOM: The Most Misunderstood Framework

Why most founders get market sizing wrong and how our AI validates bottom-up vs. top-down estimates. Practical examples of market sizing done right.

Research8 min read

Cross-Cultural Startup Evaluation: Adapting Frameworks for Global Markets

How evaluation frameworks need to account for market maturity, cultural factors, and regulatory environments across different geographies.

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